The Law of Attracting Abundance

Over the next few blogs we’ll be exploring the notion of abundance and our relationship to it. In the first instance let’s begin with what some see as the natural Law of Abundance.

I decided to tap in the phrase ‘law of abundance’ into google, coming up with 9,810,000 results.

Through the magic of google’s portal we’re offered the wonder, promise of miracles, ways of understanding, key influencers, visualizations, tools to attain and a plethora of 3, 5, or 7 steps to apply this Law.

The implicit promise in most of these references is that if we take the suggestions and practices on board it will culminate in us gaining the abundance that’s missing from – and that we crave in – our lives. Lives, which by implication are missing a depth of richness that can be acquired somewhere out there.

My next step was to access the online Collins English Dictionary to find out what abundance means. Abundance was described as “a copious supply or great amount.”

Abundance = money…. and lots of it!

For most of us in the western world the desire for abundance, at one time or another, has conjured up dreams of magically winning a copious supply of money via the lottery or being granted a windfall of one type or another.

If we’re honest when asked the question, ‘What comes to mind when you think about abundance,’ part of our answer would probably include money.

For some, abundance equates to money and money equates to a sense of freedom. However, the verdict is out as to whether or not new-found wealth, in the form of an abundance of money, does lead to a greater sense of freedom or drastically changes our relationship to ourselves, others and life itself or make us happier for that matter.

Who care you might be saying. Just give me the opportunity and I’ll change the odds. Having an abundance of money would change my life forever.

If you’ve honed a genuinely healthy attitude towards money then the odds are that an abundance of money coming into your life will in fact change it for the better, giving you a sense of freedom to pursue different avenues of exploration than some of the ones you’ve been traversing thus far.

However, for those of us who may not have honed such a healthy relationship with money we might want to take a few moments to consider or re-consider the purpose money has in our lives.

What does money mean to and about you?

Whether you lust after or shy away from excesses of money its allure has power over you.

For instance, there were times in my life when I believed living a consciously spiritual life meant giving without receiving a fair exchange of remuneration for my work. I now know that this was an attempt to avoid what I saw as the shadow side of money. What I’d really been avoiding was my own unhealthy relationship with money and wealth.

We colour money with light and dark shadows. Simply, we see both positive and negative aspects to having or not having a copious supply of money.

Your views surrounding money and wealth are probably pretty firmly embedded in your psyche. Until you reveal those beliefs through self-reflection you often will have no conscious awareness of them. Some, if not all, of those feelings and thoughts aren’t even of your own making. They were passed down by well-intentioned childhood caregivers.

Are you familiar with some of the following mantras:

  • Money doesn’t grow on trees.
  • I’m not made of money.
  • What do you think I am, a money factory?
  • It’s too expensive.
  • A penny saved is a penny earned.
  • Penny-wise, pound-foolish (in reference to the English pound sterling).
  • Putting in my two cents worth.

How strongly do the ‘tapes’ echoing through the hallways of your unconscious affect your relationship to money and wealth?

Quite a while ago now, I went to an Emotional Freedom Technique (EFT) practitioner with the hope of enabling myself to manifest more money in my life. In those sessions I finally allowed myself the freedom to truly explore my relationship to money. One of the things I uncovered was that I had no idea how the mantras concerning money, delivered in my childhood, played so strongly within my unconscious. I became aware of how powerfully I was allowing them to affect my relationship to manifesting not only money but richness and wealth in my life.

I began to ask myself if those mantras and any resultant attitude towards money was working for me in my life currently. In the most part the answer was a resounding NO. Finally I choose to begin a deprogramming exercise in which I replaced these outmoded and unhelpful ways of relating with ones that served me much more purposefully.

Exploring your relationship to money

Our relationship to money and what it means to be wealthy slides along a continuum from healthy at one end to pathological and neurotic at the other. If our attitude towards money, as Thomas Moore says, “is a defence against poverty”, then we may never experience feelings of wealth even though we have pot loads of money in the bank.

“It’s good to have money and the things that money can buy, but it’s good, too, to check up once in a while and make sure that you haven’t lost the things that money can’t buy.” George Lorimer

Having money does guarantee that your basic physiological and safety needs such as shelter, water, food, safety, and stability are met. However, it doesn’t guarantee happiness and feelings of meaning and fulfillment. Once your basic needs are covered the challenge surrounding money isn’t about having too little or too much. To a greater or lesser degree any unresolved challenges you have with respect to money has to do with your perception of what it represents.

For me the following questions have helped me in becoming clearer about my relationship to money and what it means to be wealthy.

  • Do I see money as an end in itself or do I view it as a medium for energetic expression, a means to accomplish the things I’ve set out to do in and for life?
  • Do those accomplishments revolve solely around me or do they also encompass family, community, nation or even the world?

“If money be not thy servant, it will be thy master. The covetous man cannot so properly be said to possess wealth, as that may be said to possess him.”   Francis Bacon

Just some of the ways we’ll be exploring abundance in the next few blogs:

  • Has the Law of Abundance become a Law of Entitlement?
  • The reciprocal nature of The Law of Abundance
  • Looking for abundance in all the wrong places

I would love to hear your comments and observations about what’s written here as well as your own experiences surrounding money and wealth.

Until next time take care and live the richness of your life!

Igniting Your Passion Through Clarity of Purpose & Focused Action

Connect with Ruth


“I recently heard Ruth speak to an audience of over 400 at a motivational event.

She is a compelling story teller, she held the audience in a state of suspension between laughing at the humorous parts and wondering what would come next in the dramatic bits.

Her speech was an inspiration and an experience. Her style is comfortable, conversational and positively provocative.

She entertains and enlightens her listeners while making them think and encouraging them to take action.”

Peter Wright, Director, Public Speakers Association

Peter Wright

Ruth is an inspiring speaker and great storyteller, who weaves a seamless message within her presentation. Her humour and down-to-earth messages kept the audience hanging onto her every word. Ruth’s message was funny, entertaining, real and inspirational. I wholeheartedly recommend her for both organizational and public keynote speaking forums

Paula Morand

Ruth's performance at momondays was well crafted, entertaining and engaging. Her message about choices really hit home with the audience. We'd have her back on the momondays stage anytime!

Michel Neray - Founder and Producer of momondays

Ruth is a wonderful coach, mentor and facilitator. She has an uncanny ability to unlock insights into issues by guiding the people she works with to see and understand their worlds differently. She has a deeply human touch that is grounded in the realism of commercial experience and a sensitivity to the complexities of social and organisational affairs.

Dr. Paul Johnston DBA, MBA, pgce, BA (hons) Dr. Paul Johnston DBA, MBA, pgce, BA (hons)

Ruth is a really great person. I thoroughly recommend her in a coaching, mentoring or facilitating role. She is one of the few coaches that has a profound experience of integral thinking which she uses to great advantage in her work.

Mike Pupius - Co-founder at Centre for Mindful Life Enhancement

Ruth is insightful, warm, caring and a great listener. These traits, coupled with her deep academic background and astute practical mind, make her an excellent coach, mentor and facilitator. Ruth helps you see complex situations from different perspectives, leading to solution or action plans. She is a delight!

Enn Martin - Enterprise Support Manager at Oracle

I thoroughly enjoyed Ruth’s bubbly and enthusiastic presentation straddled by a touch of personal humour and a sense of commitment to society. Her delivery was very eloquent and confident. The message was clear and precise and riveted the diverse audience for 10 minutes leaving us wanting more.

Martin Buckland

Ruth is a confident, inspiring and effervescent speaker. She strategically uses humour to create a relaxed environment while captivating the audience with her story of personal resilience. In a brief few minutes, Ruth left us wanting more and sent us forth with a refreshed gratitude and respect for the power of human kindness and perseverance. The plot twists of life really do occur for a reason and uncovering that reason is Ruth's passion.

Brenda Collard-Mills, C.R.S. Professional Resume Writer | Resume Content Specialist

As the owner of a marketing agency for speakers - and the host of momondays Barrie, I see a LOT of speakers... I can say without reservation that Ruth has a genuine talent for speaking. When she shared her story on the momondays stage in 2014, she had the audience laughing, thinking and on their feet. Ruth, you speak with a genuineness and humour that touches an audience. It was a pleasure!

Lauren Pibworth - Owner, Pibworth - marketing agency for speakers

Buy Ruth’s Books